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Ken Garff Audi *           Overall Score      

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Product Selection

Ken Garff Audi

Product Quality

195 East University Pkwy.
Orem, UT 84058
801-225-1300
http://www.kengarffaudi.com

Service

Price

Reasonable Sales Tactics

Problem Resolution

Value

Summary: Ken Garff Audi has a reasonable selection of cars and the quality of the Audi's is high, but this is mostly a reflection of Audi's intense quality control on all "Certified Pre-Owned" vehicles. Their questionable sales tactics and relatively high selling prices should encourage you to consider an alternate dealer. In addition, if you are a woman looking to purchase an Audi, you will probably be better off going somewhere else if you are looking to be treated with respect.

Full Review (read another review of Ken Garff Audi/VW)

Product Selection 
Ken Garff Audi does have a decent selection of new and used Audi's. The fact that they may be on the light side is due to the relatively high demand for Audi's.

Product Quality 
Ken Garff's product quality is also quite high. This, however, is more a reflection of Audi than of the dealership. Audi has a very stringent policy for their "Certified Pre-Owned" car program, so you can expect the quality of anything certified by Audi to be high quality, regardless of where you find it.

Service 
Recently, my wife went to Ken Garff Audi of Orem without me. She was walking around the parking lot by herself looking at Audi's for twenty minutes and nobody ever approached her. As soon as I pulled up, before we even walked to the area where the cars were on display, a salesman approached us - they obviously didn't want to deal with a woman. When we were looking at the car that caught our attention, the Audi A4 1.8T, the salesman focused all of the details of the car on me. I had to leave for an appointment and my wife was told by the salesman, Mike, that she should have me come back so he could explain the features. It should be noted that my wife is much more knowlegable about cars than I am, but Ken Garff's sales team is trained to focus on "making the sale" to the man.

Price 
This is where we ran into real problems. The salesman insisted on focusing on monthly payments rather than the purchase price of the car. We kept going back and forth, and finally came to an agreement on the monthly price of the car. At no point did Mike tell me what the purchase price of the car was - in fact, before we signed any documents, I asked what the total price of the car was. The price that he told me was over $3,000 less than I later found out we paid. Two weeks after we purchased the car, we received a bill in the mail from the bank that they had processed the loan through. This is when I found out that we had overpaid for our car by $3,000 - basically, we got a used car for the price of a new one. Shame on Ken Garff and Mike - they should be required to tell you what the purchase price of the car is before you buy it. I admit that I am responsible - I should have verified the numbers before I purchased the car - but Ken Garff Audi preyed on the trust that my wife and I gave to our salesman.

Reasonable Sales Tactics 
Another miss for Ken Garff Audi. The salesman, in addition to the questionable tactics mentioned above, told us that the car had a variety of features that it did not have. Again, he preyed on our gullibility and the trust that we offered him. Another annoying tactic that Ken Garff used, which other buyers have confirmed in their experiences, was that the manager kept calling our salesman to tell him that there was another buyer on the car. It was late at night and we were the only ones there - this was obviously just a lie and another unethical sales tactic.

Problem Resolution 
Chalk up another goose-egg for Ken Garff. After having all of these problems, my wife and I decided that we would give the company a chance to redeem themselves. We contacted the manager of the store to let him know what had happened and see what they would do to make it right - while I accept responsibility for my gullibility in the purchase of the vehicle, I felt that I at least deserved an apology. Rather than address the problem, the manager decided not to take or return my calls.

Value 
Audi's are great cars - there is no doubt about that. However, you are better off buying the car from a dealer that does not engage in these questionable tactics. If you are still planning on purchasing from Ken Garff Audi, I encourage you to take a financial calculator and get everything in writing. A better solution would be to go to another dealer - I would suggest trying Strong Audi of Salt Lake. Again, any "Certified Pre-Owned" Audi will meet a high level of quality and will include a warranty (this varies according to the mileage of the actual car you purchase).

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